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Privacy Policy

1. Who we are

AutoProfit Limited (“AutoProfit”, “we”, “our”, or “us”) is a UK-based digital automotive marketplace specialising in vehicle sales, rentals, and wholesale automotive services.

To provide our products and services, we may collect, process, and store certain personal information about our users, customers, and partners.

You can contact us at:

AutoProfit Limited
9 Glebe Road
Stanmore, England
HA7 4EJ
United Kingdom

Company number: 17095704

If you have any questions regarding this Privacy Policy or the way your personal information is handled, you can contact us at:

Email: [email protected]
Phone: +44 7700 918274

2. Our Privacy Commitment

AutoProfit is committed to protecting your personal information, maintaining transparency about how your data is used, and giving you control over your personal information whenever possible.

This Privacy Policy explains:

  • What information AutoProfit collects about you;
  • How we collect and use your information;
  • Whether your information may be shared with third parties;
  • Your rights regarding the personal information you provide to us;
  • How you can access, update, or request deletion of your data.

We may occasionally update this Privacy Policy to reflect changes in our services, technology, or legal requirements. Any updates will be published on this page, and we encourage users to review this policy regularly.

AutoProfit processes personal information in accordance with applicable UK data protection laws, including the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other relevant privacy regulations.

3. Your Consent

Where required by law, AutoProfit will request your consent before processing specific types of personal data. This may include consent for marketing communications, promotional offers, or certain optional platform features.

By using our website, services, or submitting information through our platform, you may provide consent for the processing of your personal data in accordance with this Privacy Policy.

You may withdraw your consent at any time by contacting us at:

Email: [email protected]

Please note that withdrawing consent will not affect any lawful processing carried out before your request was submitted.

If your information has already been shared with a third-party service provider or partner based on your prior consent, you may also need to contact that third party directly to request removal or deletion of your information.

4. Information We Collect and How We Use It

AutoProfit processes personal information based on the lawful grounds outlined below. Depending on the service provided, your data may be processed under more than one legal basis.

Contractual Necessity

We process personal information where necessary to provide our services, manage your account, complete transactions, and fulfil contractual obligations. This includes activities such as account registration, vehicle listings, rental management, customer support, and transaction communications.

Legitimate Interests

We may process certain information where it is necessary for the legitimate operation and improvement of our services. This includes improving platform functionality, facilitating communication between users, preventing fraud, monitoring security, analysing usage trends, and enhancing customer experience.

Consent

Where legally required, we will request your consent before processing your information for marketing communications, promotional campaigns, optional services, or personalised advertising.

How We Use Your Information

AutoProfit may use collected information to:

  • Provide and manage our digital marketplace services;
  • Facilitate vehicle sales, purchases, rentals, and related communications;
  • Maintain and improve website functionality and user experience;
  • Provide customer support and respond to enquiries;
  • Send important account notifications and service updates;
  • Process payments and manage billing records;
  • Improve platform security and prevent fraudulent activity;
  • Analyse website performance, usage statistics, and customer preferences;
  • Provide relevant marketing communications where consent has been given;
  • Develop new products, features, and services.

Information We May Collect

When you create an account or use our services, AutoProfit may collect information including:

  • Full name;
  • Postal address;
  • Email address;
  • Telephone number;
  • Payment and billing information;
  • Vehicle information and registration details;
  • Transaction history and invoices;
  • IP address and browser/device information;
  • Location data where enabled on your device;
  • Communication preferences and support interactions.

If you access our services through third-party platforms or social media providers, limited account information may also be shared with us for authentication purposes.

Vehicle Listings and Marketplace Activity

When listing a vehicle for sale or rent through AutoProfit, we may collect information relating to the vehicle, including registration details, specifications, pricing information, images, and location data.

This information helps users discover relevant vehicles and allows AutoProfit to operate the marketplace efficiently and securely. Certain listing information may be visible to other users of the platform as part of the normal operation of our services.

Payment Security

All payment transactions processed through AutoProfit are encrypted using secure technology. Payment information is used solely for transaction processing and billing purposes.

AutoProfit does not store full payment card details on its servers.

Mobile Devices and Location Services

If you use AutoProfit on a mobile device, we may collect limited information about your device and approximate location to improve functionality and provide location-based services.

You can manage or disable location permissions at any time through your device settings.

5. Disclosure of Information

AutoProfit does not sell or share your personal information with third parties except where necessary to provide our services, comply with legal obligations, protect our business interests, or where you have provided consent.

We may share your information in the following circumstances:

  • With employees, contractors, and service providers working on behalf of AutoProfit to support our platform and services;
  • With payment processors, hosting providers, technical support partners, and other operational service providers required to run our business;
  • With trusted third-party partners who assist with vehicle sales, rentals, logistics, inspections, financing, customer support, or fraud prevention;
  • Where required by law, regulation, legal process, or governmental request;
  • To prevent fraud, money laundering, identity theft, or other illegal activity;
  • In connection with a merger, acquisition, restructuring, or sale of company assets;
  • With professional advisers, insurers, auditors, legal representatives, or regulatory authorities where necessary.

Some third-party providers may process data outside the United Kingdom. Where this occurs, AutoProfit takes reasonable steps to ensure your personal information remains protected in accordance with applicable data protection laws.

AutoProfit is not responsible for the independent privacy practices of third-party websites, platforms, or services linked through our website.

6. Your Rights Regarding Your Personal Information

Under applicable UK data protection laws, you may have the following rights regarding your personal information.

To exercise any of these rights, please contact us at:

Email: [email protected]

AutoProfit will respond to requests within the timeframes required by applicable law. In certain complex cases, response times may be extended where legally permitted.

6.1 Right of Access

You have the right to request access to the personal information AutoProfit holds about you.

6.2 Right to Correct Inaccurate Information

If any personal information we hold about you is inaccurate or incomplete, you may request that it be corrected or updated.

6.3 Right to Erasure

In certain circumstances, you may request that AutoProfit delete your personal information, including where:

  • The information is no longer necessary for the purposes it was collected;
  • You withdraw consent and no other lawful basis for processing exists;
  • You object to processing and there are no overriding legitimate grounds to continue;
  • The information has been unlawfully processed;
  • Deletion is required to comply with a legal obligation.

This right may not apply where data must be retained for legal, regulatory, contractual, or legitimate business purposes.

6.4 Right to Restrict Processing

You may request that AutoProfit temporarily restrict the processing of your personal information in specific situations, including where the accuracy of the information is disputed or where you object to certain processing activities.

6.5 Right to Data Portability

Where legally applicable, you may request a copy of your personal information in a structured, commonly used, and machine-readable format, and may request transfer to another service provider where technically possible.

6.6 Right to Object

You have the right to object to certain processing activities carried out by AutoProfit, particularly where processing is based on legitimate interests or for direct marketing purposes.

If you object to direct marketing, AutoProfit will stop using your personal information for marketing communications.

6.7 Automated Decision-Making and Profiling

You have the right not to be subject to decisions based solely on automated processing where those decisions significantly affect you, except where permitted by law or necessary for contractual purposes.

6.8 Right to Lodge a Complaint

If you believe your personal information has been handled unlawfully or improperly, you may file a complaint with the relevant UK data protection authority.

For privacy-related concerns, you may also contact AutoProfit directly using the contact details provided above.